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Data Quality - and How to Improve It

I'v been wrestling recently with data quality issues in several client CRM systems. It's always a challenge and only gets worse as time goes on. So how do we as marketeers stay on top of this...

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Sailing and Marketing Project Management

Those who know me understand some of my passions - travel, food, history and - most of all - sailing. There are few better ways to clear those cobwebs out than a day behind the wheel of a sailboat...

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Creative Use and Extensions of HubSpot

Even though the HubSpot platform I use behind the scenes in many of my marketing projects continues to expand at a rapid clip, sometimes arcane limits do get in the way of achieving a specific...

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